Awesomeville
Opportunity Card
Celebrate Culture
Arts, traditions, and local stories help communities thrive. Create something that celebrates culture while bringing people together.
3.1%of global GDP comes from cultural and creative industries
30 million+people work in creative industries worldwide
SDG 11includes protecting cultural heritage
#1festivals are many small towns' biggest economic event of the year
About this challenge
Arts, traditions, and local stories help communities thrive. Culture is how a place remembers who it is and shows the world what makes it special.
This challenge asks you to create something that celebrates culture while bringing people together.
Why it matters
Culture creates real economic value: festivals fill hotels, artists fill studios, and stories fill theatres. Cultural tourism is a major global industry.
Culture also does quiet work: it gives people pride, identity, and reasons to gather.
Watch
See it for yourself
The danger of a single story | Chimamanda Ngozi Adichie (TED)
Tap to play · loads from YouTube
Think about
Push your idea further
Question 1What stories, traditions, or art forms belong to your town?
Question 2Whose culture in your town hasn't been celebrated yet?
Question 3Could culture become a reason for visitors to come?
Question 4Could your idea help artists and makers earn a living?
Question 5What tradition could your town start this year?
Question 6Could your town's quirks become its most famous cultural feature?
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